Based in San Francisco, True Botanicals has created the world first “Made Safe” certified luxury skincare line. As a digital-first direct brand, it leverages technology and transparency to develop a deeper connection with its health and environment-minded customers.

True Botanicals was founded by Hillary Peterson, a health-focused fashion and beauty professional, who has invested 8 years to study botanicals and their healing powers, consult with the world’s leading green chemists and sustainability experts.

It manufactures and distributes a unique set of high-priced nontoxic luxury skincare products: Cleansers, Face Oils, Serums & Treatments, Hair & Body Bath, Eyes & Lips, Sunscreens and Mists.

The authenticity of its products, it’s overall digital expertise and proprietary user algorithm┬ámake True Botanicals luxury cosmetics ranges completely tailored to the needs and values of millennial consumers

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