Based in Boston and Los Angeles, Wanderset is seizing the ever-growing influencer-driven Ecommerce trends by marrying best-in-class technology, a social shopping interface, and high value editorial content. All supported by the vast cultural and e-commerce knowledge that Founder & CEO, Greg Selko, gained from founding and running Karmaloop.com (his team pioneered the community, commerce and content hybrid model, with over $1 billion in lifetime revenue).
They have invited a handful of the most influential and culturally relevant fashion / lifestyle leaders on the planet to join Wanderset as its “Set Members”.
Due to the explosion in social media usage and the impact cultural influencers have on buying decisions, a paradigm shift in how people want to shop online is underway. Wanderset leverages unparalleled connections – from leading content media sites, to celebrity partners, and dozens of top-tier retail brands. They have invited a handful of the most influential and culturally relevant fashion / lifestyle leaders on the planet to join Wanderset as its “Set Members”. They include: Gucci Mane, Trevor Andrew aka Guccighost, Entrepeneur Cash Warren, Stylist Andrew Weitz (GQ top 10 best dressed), and several others.
These Set Members are profiled and then merchandize product on their profile page. This unique combination provides a one-of-a-kind engaging Ecommerce experience for customers while telling the story behind the people who drive and influence fashion culture.
Wanderset is to become the premier destination for social influencer driven commerce starting initially with men. Their unique approach allows people to shop two ways both through a traditional ecommerce view and shopable lifestyle photos. They have currently signed over 35 inaugural lifestyle, modern and traditional luxury brands to the site for its June 2017 launch. In addition to Fabulous Brands, the company has been funded by several international family offices.